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WAGiWednesday
During my internship at WAGiLabs, I was asked the question: “How can we make the playbook easier to digest and more engaging?” WAGiWednesday was born. My proposal was to adapt it into a series of short, animated videos distributed on Instagram. I wanted to bring WAGi to life with a new voice and moving graphics. This personification would increase WAGiLabs’ brand equity and recognizability, all while allowing consumers to feel closer to our identity as a company and begin b


Courage Cap Project
My involvement in the Courage Cap Project actually predated my internship. Because of my own experience with cancer, I was invited to...


Webinar Advertising
In this project, I worked with local company, Salem Soil Solutions, to promote a webinar they were offering in collaboration with Half...


Canva and Slides
The free software publicly available today allows anyone to create a design from a template that looks polished and cohesive. It is this...


Oddli Brand Exploration
Oddli has been a refreshing respite from the cookie cutter marketing strategy deployed by many brands within the women's fashion...


Wake Forest Sustainability Initiative
While interested in a social media position on the sustainability team at Wake Forest, I created this sample Instagram post. It was...


Visualizing with Photoshop
This project asked for a visualization for a redesign of a space on campus. Here is what I started with: This was my final result. This...


Personal Logo
This project's objective was to convey a feeling using only the characters of your name, black and white. I used Adobe Illustrator to...


Glimpse into my Instagram
As the owner of a private Instagram, I take joy in cultivating a personal brand for friends and family to enjoy. That being said, I am...
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